How Bad Service Can Ruin Your Online Reputation
Customer service plays a significant role in how customers perceive your business and for your business to thrive, you must get it right. In fact, it is more important…
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Author Archives: Sigrid Salucop
“Don’t Ask for Reviews,” Says Yelp
YELP is something a dog does when you step on its tail, and a lot of YELP users have that type of attitude. They YELP when you don’t pet their…
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Why Your Auto Repair Shop Need Reviews to Attract Millennials
Millennials are often described as financially cautious thanks to the sting of college debt. They usually rely on ride-sharing companies to get from point A to point B leading many…
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Non-Government Organizations Get Reviews, Too
It’s not just private sector and their brands and products that get reviewed anymore, your friendly neighborhood (or international) non-government organization is getting reviewed, too. Some of the reviews…
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How Millennials Decide Who to Buy From
Millennials are transforming the world and are slowly changing shopping as we know it. Described as the generation born between 1981 to 1997 or 1982 to 1996, this group…
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Fake Reviews and How to Spot Them
Fake reviews are out there and some retailers and manufacturers are even joining in the fun. Brands want glowing reviews and some are even offering discounts just to get…
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Review Fraud, Economic Incentives, and Why It’s Not Worth It
With over 100 million monthly views and millions of reviews, Yelp is a consumer review site that many of us rely on. Studies show that reviews on Yelp and similar…
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Fake Reviews, Smear Campaigns, and How to End Them
Fake, defamatory reviews can take you by surprise. They can appear just about any time and anywhere and they can be more frustrating than dealing with a legitimate complaint. Fake…
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How to Deal With Trolls and Fake Reviews
Did you just get trolled? You are probably reading this because you just saw a fake review about your business and you are now wondering how much damage this online…
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What You Should Do to Get More Reviews
You already know that consumers trust ratings and reviews. A recent study by Brightlocal found that 8 out of 10 people trust online reviews as much as a personal referral….
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